Tag Archives: google
Why has Google decided to make HTTPS a ranking factor?

Why has Google decided to make HTTPS a ranking factor?

In August 2014, Google announced that HTTPS is becoming one of the markers that search engine algorithms will record in order to rank websites. Globally, the impact is minimal and reflects on 1% of sites, but such an effect is temporary. Google plans to extend the impact that HTTPS leaves...

SEO and Adwords: How Do They Work And What Is More Cost Effective?

SEO and Adwords: How Do They Work And What Is More Cost Effective?

SEO and Adwords can be important for the position on Google. There is a difference. SEO offers a more sustainable solution, but it also requires more time and dedication. On the other hand, Adwords offers an instant solution that delivers results right away but lasts just as much as your...

SEO Mistakes To Avoid

SEO Mistakes To Avoid

SEO has never been exact. Faults that may affect it need not be strictly linked to the requirements of Google's algorithms for our websites. Google has become more acute over time, it’s getting harder and harder to “cheat it” with more attention paid to details and little side things that...